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Prudential Singapore and AI Create present The Dream Creator: An AI...
SINGAPORE — Prudential Singapore (“Prudential”), in collaboration with AI CREATE, is excited to announce the launch of The Dream Creator, an innovative AI-driven interactive installation at the...
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Adrian Tso rises up as new Chief Strategy Officer for DDB Group Hong Kong
HONG KONG — DDB Group Hong Kong has promoted Adrian Tso from Head of Strategy to Chief Strategy Officer. It will be Adrian’s fifth promotion in the nine years he has been at the agency, and second...
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Forbes Asia recognizes Filipino green logistics leader Mober in ‘100 to Watch...
MANILA, PHILIPPINES — Mober, a frontrunner in green logistics services in the Philippines, has been recognized in Forbes Asia’s 100 to Watch List of 2024 for its significant impact in the industry...
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Museum Foundation of the Philippines’ MaArte Fair returns to the Manila...
MANILA, PHILIPPINES — The annual fundraiser of the Museum Foundation of the Philippines (MFPI), MaArte Fair, is currently running from August 29 to September 01, 2024 at the Manila Peninsula,...
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Achievement Unlocked Part 1: ‘The Everyday Tactician’ in Cannes Lions Gaming...
CANNES, FRANCE — This is Part One of a series where Game On captain Rey Tiempo analyzes the winners from this year’s Cannes Lions Entertainment Lions for Gaming category, through the lens of an...
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Why empathy, curiosity, and play are the key components for creativity,...
CANNES, FRANCE — In June 2024, the Milan Symphony Orchestra debuted “Growing Uptempo,” a rebrand inspired by the company’s musical core and brought to life through synesthesia. As a percussionist...
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Kapwa Studioworks: A proudly Filipino-founded studio in Australia that boasts...
NEW SOUTH WALES, AUSTRALIA — Just weeks before the 2024 Paris Olympics, where American gymnast Simone Biles added four more medals to her name, The Washington Post published an infographic detailing...
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Buckets, coins, and creative apologies: Bid farewell to August with these 5...
MANILA, PHILIPPINES — The advertising industry elevates creativity with works that get people talking. Whether raising awareness on social causes, spreading joy, or telling a unique story, marketers...
View ArticleMax’s Restaurant tests mother-daughter dynamic with triggering comments
MANILA, PHILIPPINES — There’s something pseudo-touching and conditioned around most commercial adverts featuring maternal bonds, often depicting sacrifices on the mom’s part in montage backed by...
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SoFa Design Institute Rockwell: A campus designed by students, for students
MANILA, PHILIPPINES — SoFa Design Institute, a leading fashion school in the Philippines, has unveiled its newest campus at Proscenium Rockwell. This new space marks a significant chapter in the...
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Cathay and Publicis Groupe Hong Kong honor Paralympic legends with ‘Every...
HONG KONG — International airline Cathay has paid tribute to Hong Kong’s Paralympians by making trailblazing historic moments visible again in a campaign called “Every Move Counts,” created by...
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How the TAYO 21 awardees are making waves and driving community impact as...
MANILA, PHILIPPINES — In an era where lasting change may often feel like a faraway dream, the anthem of Taylor Swift’s “Only the Young” rings with a powerful and urgent truth. The song captures a...
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Gushcloud joins forces with Talent Plus to enhance creator economy in the...
ABU DHABI, UAE — Gushcloud, a global creator and IP management and licensing company powered by AI, has joined a consortium of companies and business personalities in the UAE to shake up the talent...
View ArticleMBCS and AIA Malaysia challenge health stereotypes with #RethinkHealthy
KUALA LUMPUR, MALAYSIA — MBCS, the media-fuelled creative content practice within the IPG Mediabrands network, has launched a new brand campaign for AIA Malaysia. The campaign aligns with the leading...
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Filipino startup Packworks wins Bronze Stevie at 2024 International Business...
MANILA, PHILIPPINES — Packworks, a Filipino startup that provides a business-to-business (B2B) open platform to sari-sari stores, has been announced as the Bronze Stevie Award winner “Company of the...
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TBWA names Erin Riley as Global CEO and appoints Erwan Guillou as Global CFO
NEW YORK, USA — TBWA, the Disruption Company, has named a new global leadership team for 2025. US CEO Erin Riley has been elevated to Global CEO, with Erwan Guillou, TBWA\Chiat\Day US CFO and Global...
View ArticleSlik’s virtual experience for Paralympics Australia combines play,...
SYDNEY, AUSTRALIA — Independent creative agency SLIK has launched a unique virtual experience for Paralympics Australia. The experience is designed to engage and educate fans through play while...
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Meltwater strengthens APAC presence with appointments of Josh Drasta,...
SINGAPORE — Meltwater, a global leader in media, social, and consumer intelligence, has continued to strengthen its footprint in APAC with strategic appointments to its leadership team and the launch...
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Philippine Airlines and Singapore Tourism Board band together for a year of...
MANILA, PHILIPPINES — Philippine Airlines (PAL), the flagship carrier of the Republic of the Philippines, has partnered with the Singapore Tourism Board (STB) to promote travel to Singapore. To...
View ArticleFinal submission deadline of One Asia Creative Awards 2024 approaches on...
MANILA, PHILIPPINES — To highlight the pinnacle of creativity in Asia Pacific, The One Club for Creativity has set September 06 as the final submission deadline for the ONE Asia Creative Awards 2024....
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