Paulus CCO Thomas Hong-tack Kim defines the alchemy of tech and creativity at...
MANILA, PHILIPPINES — Thomas Hong-tack Kim, Chief Creative Officer of Paulus, and one of Korea’s top creative minds, graced the ONE Asia x adobo Magazine Masterclass stage on October 14, 2024, at the...
View ArticleDroga5 Tokyo CCO Masaya Asai on ‘The Other AI’ at the first-ever One Asia x...
MANILA, PHILIPPINES — Masaya Asai, Chief Creative Officer of Droga5 Tokyo, graced the inaugural ONE Asia x adobo Magazine Masterclass stage on October 14, 2024. Organized by The One Club for Creativity...
View ArticleThe One Club CEO Kevin Swanepoel on the ‘2024 One Show Trends Report’ at the...
MANILA, PHILIPPINES — On October 14, 2024, The One Club for Creativity launched the very first ONE Asia x adobo Magazine Masterclass in the Philippines, in partnership with adobo Magazine, at The Ayala...
View ArticleThe Singapore Tourism Board celebrates the diverse food culture of the...
SINGAPORE — The Singapore Tourism Board (STB) launched the Made in Singapore (MIS) global positioning campaign, reinforcing Singapore’s status as a “Culinary Capital” and food haven. The campaign...
View ArticleHavas’ 2024 ‘Meaningful Brands’ study is all about resilience and optimism...
PARIS, FRANCE — Havas published the 2024 edition of its global annual “Meaningful Brands” study, revealing newfound resilience and optimism during a period when global crisis has become the norm. Havas...
View ArticleMaya, Dentsu, and MullenLowe take top honors at DMAP’s Boomerang Awards 2024
MANILA, PHILIPPINES — The Boomerang Awards 2024, organized by the Digital Marketing Association of the Philippines (DMAP), celebrated the best in digital marketing, recognizing a wide range of...
View ArticleCollision for Creativity: Insights from Tay Guan Hin, The One Club’s APAC...
MANILA, PHILIPPINES — Tay Guan Hin, APAC Regional Director of The One Club for Creativity, Singapore, highlighted the transformative power of collision in creativity at the ONE Asia x adobo Magazine...
View ArticleMullenLowe Singapore ECD Daniel Kee’s Advice for young creatives at the One...
MANILA, PHILIPPINES — Daniel Kee, Executive Creative Director at MullenLowe Singapore, gave a nostalgic and inspiring talk on the authenticity of being creative at the ONE Asia x adobo Magazine...
View ArticleThe London International Awards unveils 2024 winners
LAS VEGAS, USA — London International Awards (LIA), one of the world’s most distinguished International Awards for creativity, 10 ten days of rigorous onsite judging by some of the industry’s top...
View ArticleDiageo Korea and Jung von Matt Hangang launch Don Julio ‘Por Amor’ with...
SEOUL, SOUTH KOREA — Diageo Korea has teamed up with Frieze 91 as an associate partner to introduce luxury tequila brand Don Julio’s “Por Amor” campaign to the Korean market.At the heart of the...
View ArticlePassions and profits, please – Insights on the pricing of design at Extra...
MANILA, PHILIPPINES — Pricing is a dark art, especially in our creative field. There are no set rules, and everyone faces the dilemma of whether the services a creative provides are overpriced or...
View ArticleLinkedIn presents helpful tips to Gen Zs with ‘Know-How That Sticks’ campaign...
LONDON, UK — LinkedIn launches an episode of its latest social-first campaign, “Know-How That Sticks,” in partnership with integrated agency VCCP London.The three social-first films aim to target Gen...
View ArticleMikhail Red’s newest film Friendly Fire goes into the world of esports and...
MANILA, PHILIPPINES — Mikhail Red helms to win in his latest upcoming movie Friendly Fire, starring Coleen Garcia, Loisa Andalio, Yves Flores, Jan Bautista, Harvey Silverio and Bob Jbeili.From Black...
View ArticleBossjob rolls out new campaign for a healthy work environment with online...
MANILA, PHILIPPINES — In an era where a positive workplace matters, Bossjob, the Artificial Intelligence (AI)-powered and chat-first career platform for professional hiring in Southeast Asia (SEA), is...
View ArticleThe story of Marius Talampas, one of Asia’s fastest-rising storytellers
MANILA, PHILIPPINES — In the past seven years, a new writer/director has consistently made waves after breaking into the Philippine advertising scene, as well as in Asia. To date, he has become one of...
View ArticleSupport animal rescure with Maison Victoria Pearls’ limited-edition...
MANILA, PHILIPPINES — Pearls have always been a staple in every woman’s jewelry collection. The inception of women-led brand, Maison Victoria Pearls, is rooted in its mission to curate designs that are...
View ArticleFred & Farid New York turn children’s dreams into reality for La Compagnie’s...
NEW YORK, USA — All-business-class boutique airline La Compagnie has partnered with creative agency Fred & Farid New York to mark the carrier’s 10th anniversary in a truly unique way. The result? A...
View ArticleDentsu report unveils ‘Algorithmic Era,’ with AI transforming media landscape...
SINGAPORE — Dentsu has released its highly anticipated 2025 Media Trends report, titled The Year of Impact. This edition, crafted by specialists across Carat, dentsu X, and iProspect, explores the...
View ArticleOcean Outdoor Digital Creative Competition: the race is on to become the...
LONDON, UK — Eleven creative agencies are fighting it out to win Ocean’s inaugural Grand Prix, a new award which draws together the winners from its annual Digital Creative Competitions spanning six...
View ArticlePhilippine roundtable discusses need for stronger climate finance monitoring
MANILA, PHILIPPINES — The recent Roundtable Discussion on Urban Climate Finance, held in Quezon City, was organized under the Integrated Urban Climate Action for Low-Carbon and Resilient Cities...
View Article