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Max debuts in SEA, Taiwan and Hong Kong with localized activations featuring...
SINGAPORE — Max made its debut across Southeast Asia, Taiwan and Hong Kong with regional activations across seven markets – Indonesia, Malaysia, Philippines, Singapore and Thailand as well as Taiwan...
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Rabea launches limited edition mug for tea-loving gamers so they can enjoy...
JEDDAH, SAUDI ARABIA — Rabea, a heritage Saudi Arabian tea brand unveils a groundbreaking limited-edition innovation that seamlessly blends gaming technology with the long-standing Saudi culture of tea...
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Fred & Farid Paris brings in Nickolas Lorieux for Delsey Paris’ global campaign
PARIS, FRANCE — Following the success of its first chapter, DELSEY PARIS, Europe’s leading premium luggage brand and the world’s third largest, unveils the next phase of its 2024 global campaign. In...
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Emirates wraps up 2024 win major wins at the 2024 World Travel Awards and...
SINGAPORE — Emirates has taken home multiple gongs at the World Travel Awards 2024, including “World’s Leading Airline – First Class,” “World’s Leading Airline – Brand,” “World’s Leading Airline –...
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HBO’s The White Lotus, from Mike White, makes its highly anticipated return...
MANILA, PHILIPPINES — The eight-episode third season of HBO’s Emmy®-winning original series The White Lotus, from Mike White, is set to debut on February 17, 2025 on Max and will be available on HBO....
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Heineken puts up the ‘Good Times City’ at the Djakarta Warehouse Project to...
JAKARTA, INDONESIA — Heineken®, one of the world’s leading premium beer brands, showcased an unforgettable experience at the Djakarta Warehouse Project (DWP 2024) from December 13 to 15, 2024, at...
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Carma identifies the top 5 stories of 2024 in the Philippines based on media...
MANILA, PHILIPPINES — What a year 2024 has been for the Philippines. With so many significant events and developments that shaped the narrative of the country’s media landscape, CARMA sought out the...
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Unilever transforms ‘beautech’ in the Philippines with AI-powered,...
MANILA, PHILIPPINES — The “customer-first mindset” is a constant pledge marketers make ahead of any campaign, innovation, or endeavor, underlining their commitment to putting the customers’ needs at...
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Let’s Play for Life: Financial literacy done right
MANILA, PHILIPPINES — Roll the dice and get a life win; spot bonus at work or a friend pays their standing debt; on the next roll, you might be paying your bills or going shopping, which would deduct...
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QUICKFX launches game-changing Beauty-on-the-Go Sticks, its newest innovation...
MANILA, PHILIPPINES — QUICKFX hosted an exclusive pre-launch event at Odd Café Makati on December 11, 2024, to introduce its newest innovations in beauty and skincare: the Beauty-on-the-Go Sticks....
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Integral Ad Science broadens effectivity offerings with new Quality Attention...
SINGAPORE — Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, announced the release of its new Quality Attention Optimization product in beta. In...
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Joey David Tiempo, Founder&CEO of Octopus&Whale, on what goes on inside...
MANILA, PHILIPPINES — This year, I had a front row seat to the evolution of new forms of creativity from the jury rooms of the world’s most prestigious advertising award shows. The inclusion of...
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The In-Game Ads Awards brings in McCann Worldgroup APAC’s Valerie Madon to...
MANILA, PHILIPPINES — Grand Theft Auto V (or GTA V as the gaming community fondly calls it) is one of the best selling games of all time, with a vibrant, active and extremely dedicated online...
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Engkanto opens its first-ever taproom, Engkanto Taps, in Santa Rosa, Laguna...
LAGUNA, PHILIPPINES — Engkanto Taps, the first-ever taproom of Engkanto Brewery, is pouring out craft beer cheers in time for the longest Christmas celebration in the world as it pops open for a soft...
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Jayme Headquarters: Unleashing the power of all creative talent
MANILA, PHILIPPINES – An agency born from a belief in the boundless potential of the human mind has officially launched: The Jayme headquarters. Founded by Merlee Jayme, a globally recognized creative...
View ArticleNew York Festivals Radio and TV & Film Awards partners with JusticeAid to...
NEW YORK, USA – New York Festivals Radio and TV & Film Awards is proud to announce an exciting new partnership with JusticeAid, a nonprofit organization dedicated to using art and music to raise...
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Heineken and LePub Singapore remind revellers in Asia to give their phones a...
SINGAPORE – Heineken has teamed up with LePub Singapore to elevate the festive season with a playful reminder that “Celebrations are best when your phones take a rest”.Called ‘Festive Celebrations’,...
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Unilever strengthens its position in the Philippines with enhanced supply chain
MANILA, PHILIPPINES – Unilever is further developing its local manufacturing capabilities and supply chain strategies to meet the needs of its significant Filipino market. Present in about 9 out 10...
View ArticleDisney debuts heartwarming holiday short in collaboration with Taika Waititi
BURBANK, USA – Disney is using the power of its timeless original storytelling to inspire joy and wonder this holiday season, with an all-new short in collaboration with Academy Award® winner Taika...
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A triumph of legacy and leadership: Father and daughter win Master...
MANILA, PHILIPPINES – In a momentous occasion that goes beyond professional triumph, a father and daughter stood proudly side by side to celebrate a rare and heartwarming achievement. At the 2024 Asia...
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