MAD Stars 2024 Day 1: Advertising and marketing leaders gather to impart...
BUSAN, SOUTH KOREA — Now in its 17th year, MAD Stars, the international conference celebrating excellence in creativity, marketing, and advertising, returns with an enhanced iteration of its...
View ArticleAice shares the Filipino Olympians’ stories of unyielding perseverance to...
MANILA, PHILIPPINES — As the worldwide Olympic partner and the official ice cream of the Philippine Olympic Team, ice cream brand Aice underscores its commitment to supporting athletes and promoting a...
View ArticleTaxumo releases comprehensive overview of 2024 State of Online Taxation report
MANILA, PHILIPPINES — Online tax compliance platform Taxumo has released its 2024 State of Online Taxation report, an annual assessment of online taxpayers on Taxumo. Millennials continue to dominate,...
View ArticleThis month, we put the spotlight on campaigns that celebrate what’s...
MANILA, PHILIPPINES — The advertising industry elevates creativity with works that get people talking. Whether raising awareness on social causes, spreading joy, or telling a unique story, marketers...
View ArticleAmplifying Indigenous Voices: Humanizing research and data in our...
MANILA, PHILIPPINES — Cultural and arts contributor Rhadem Musawah shares their experience from a recent humanitarian mission in the Negros Island Region and explores how we can humanize our research...
View ArticlePublicis London and Cushelle encourage Brits to enjoy ‘me-time’ in the bathroom
LONDON, UK — Publicis London has unveiled a new creative platform for one of the UK’s best-loved toilet tissue brands, Cushelle, along with new creative work, “Selfishly Soft.” The platform aims to...
View ArticleLIA announces Digital and Use of Social Media & Influencers, Music & Sound...
LAS VEGAS, USA — The London International Awards (LIA) has revealed the Digital and Use of Social Media & Influencers and Music & Sound juries with Malcolm Poynton, Global Chief Creative...
View ArticleAlastair Baker steps into new role as Chief Planning Officer at Havas Media...
Alastair Baker SYDNEY, AUSTRALIA — Following the announcement of the evolution to the Havas global strategy and a significant investment of $400 million EU into data, tech, and AI, Havas Media...
View ArticleBumble on the emotional journey of friendship breakups and moving forward
MANILA, PHILIPPINES — Just like romantic relationships, friendships can unexpectedly end, leaving individuals feeling hurt and lost. While it’s often easier to discuss the challenges of romantic...
View ArticleFCB Shout and Spritzer Malaysia embark on an adventure across Malaysia’s...
KUALA LUMPUR, MALAYSIA — Spritzer Malaysia has launched a new campaign aimed at highlighting local tourist attractions and promoting the wellness advantages of its natural mineral water. Dubbed “Air...
View ArticleRuth Bates becomes Chief Data Officer at Saatchi & Saatchi
Ruth Bates LONDON, UK — Saatchi & Saatchi has announced it has appointed Ruth Bates to Chief Data Officer, a newly created role in the agency’s senior leadership team. Ruth, previously Head of...
View ArticleRealestate.com.au helps Australians to ‘keep moving’ in new brand campaign
SYDNEY, AUSTRALIA — Realestate.com.au has partnered with brand-building creative agency 72andSunny to launch its new brand strategy and creative platform. The campaign aims to encourage and motivate...
View ArticleThe 36th Gawad Alternatibo returns with a new era of Filipino storytelling
MANILA, PHILIPPINES — On its 36th edition, the Gawad Alternatibo Para sa Pelikula at Video presents an array of Filipino films showcasing the best in alternative storytelling this year. Established in...
View ArticleThe Cinemalaya Philippine Independent Film Festival marks its 20th year with...
MANILA, PHILIPPINES — Five distinguished individuals take on the challenging task of selecting the films that will bring home the coveted Balanghai trophies at this year’s Cinemalaya Philippine...
View ArticlePizza Hut shares Olympics predictions with French Bulldog ‘Baguette’ based on...
HONG KONG — Sports fever has hit Pizza Hut Hong Kong, and to celebrate, the brand has launched a new “Frenchie Predictions” social series to promote its limited-edition Torch Fries side dish – French...
View ArticleFully Booked asks visual artists to pick their favorite book covers
MANILA, PHILIPPINES — The metaphorical sentence “Never judge a book by its cover” is a noble principle to live by. Whether looking at a situation or meeting new people, it’s a great adage to apply....
View ArticleGanga Chirravuri and Matt Farrington take on leadership roles at Dentsu APAC
SINGAPORE — Creative network Dentsu has announced the dual appointments of Ganga Chirravuri as President of Product & Development for APAC and Matt Farrington as President of Investment &...
View ArticleMother Shanghai appoints a trio of creative directors: Moon Qi, Kim Liu, and...
SHANGHAI, CHINA — Creative agency Mother has added three new creative directors to its roster. The trio represent different approaches to talent and take up their roles with immediate effect. They are...
View ArticleCinemalaya marks 20th year by premiering the newest films from renowned...
MANILA, PHILIPPINES — Returning for its 20th year, the Cinemalaya Philippine Independent Film Festival will be screening never-before-screened films from acclaimed Filipino directors in its Premiere...
View ArticleTeam Outreach flies home to Nepal with 12 awards from the Flame Awards Asia...
KATHMANDU, NEPAL — Marketing services firm Team Outreach celebrated its win at the Flame Awards Asia 2024, which took place at Vivanta by Taj, Surajkund, Delhi, India. Represented by Outreach, Lemon,...
View Article