David & Golyat’s James Bernardo joins Game On: Team-Ups with a piece on...
MANILA, PHILIPPINES — “Team-Ups” is an exclusive Game On segment where I invite guest contributors, fellow authentic and hardcore gamers in the advertising industry who are fellow advocates of the...
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ThaiHealth and GreynJ United transforms Bangkok tunnel into vibrant ‘Walk...
BANGKOK, THAILAND — The pace of modern life is accelerating at breakneck speed. The hustle culture is rising and expanding in big cities worldwide, including Thailand, which poses new challenges to...
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This teacher travels over 1,000 kilometers every year to attend Cinemalaya...
MANILA, PHILIPPINES — There are approximately 1108 kilometers between Kidapawan and Manila. Julius Cervancia, a Media Arts teacher from Kidapawan National High School, would cover this long distance,...
View ArticleOverseas Filipinos can now extend help to typhoon victims back home with GCash
MANILA, PHILIPPINES — In the spirit of financial inclusion and Bayanihan, finance app GCash has expanded its relief program “Tulong Mo I-GCash Mo” to mobilize the support of Overseas Filipinos (OFs)...
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Linggo ng Musikang Pilipino 2024 lights up Capiz with KAIA and traditional...
MANILA, PHILIPPINES — The National Commission for Culture and the Arts (NCCA), along with the Capiz Provincial Tourism and Cultural Affairs Office and in partnership with the Municipal Government of...
View ArticleGoogle ups the ante with faster response and expanded access for Gemini
MANILA, PHILIPPINES — Google announced significant upgrades to Gemini, its advanced AI model, making it even more powerful, helpful, and accurate. The new version is Gemini 1.5 Flash, which was...
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CITEM brings 19 PH enterprises to largest B2B trade show in Japan
MANILA, PHILIPPINES — The Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Department of Trade and Industry (DTI), will bring 19 enterprises...
View ArticleType Directors Club announces 2024 Ascenders winners and scholars
NEW YORK, USA — The Type Directors Club, the world’s leading typography organization, announced talented young winners from 11 countries in the 2024 Ascenders competition, as well as its annual...
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Artists Andie Gamboa, Bencent Gohing, and Daryl Feril offer an intimate...
BACOLOD, PHILIPPINES — There’s a certain romance to film cameras. Our parents, who once captured memories in grainy frames, might have thought the days of these analog devices were behind us. Yet here...
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SB19 says ‘Atin to!’ for McDonald’s Chicken Mcdo
MANILA. PHILIPPINES — More and more Filipinos are loving the much malaki, much juicier, much crispier, and much sulit Chicken McDo. Now, P-Pop sensation SB19 joins the cause, declaring, “Atin ‘to!”...
View ArticleEffie Awards Singapore 2024 announces finalists ahead of September show
SINGAPORE — The Effie Awards Singapore returns to recognize developments and achievements in marketing effectiveness, honing in on its “Ideas That Work” ethos. This 2024 edition is the 21st year of...
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The Philippines and Japan transcend cultural barriers together in this year’s...
MANILA, PHILIPPINES — Through its blossoming partnership with The Japan Foundation, Manila, and the Network for the Promotion of Asian Cinema (NETPAC), the Cinemalaya Philippine Independent Film...
View ArticleNew York Festivals unveils the trailblazing AME Greater China Awards...
New York, USA — Celebrating the AME Awards 30th anniversary of honoring advertising and marketing effectiveness, New York Festivals has announced the inaugural AME Greater China Awards Executive Jury....
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Pocky encourages outdoor play through Snap Out And Play
MANILA, PHILIPPINES — Since the rise of access to digital entertainment and education, active play among kids and families has been in steady decline, mostly due to poorly maintained public areas and...
View ArticleGCash parent Mynt gains $5 billion valuation with Ayala and MUFG backing
MANILA, PHILIPPINES — Globe Fintech Innovations (Mynt), the parent company of the Philippines’ number one finance super app and largest digital cashless ecosystem, GCash, has successfully secured...
View ArticleTill Diestel, Managing Director of Serviceplan Germany, to chair LIA 2024’s...
LAS VEGAS, USA — The London International Awards (LIA) has revealed the Jury President and Jury members who will set the bar for the best work awarded in the 2024 Ambient & Activation, Billboard,...
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WARC Media underlines the worth of gaming in advertising, but states ad spend...
LONDON, UK — Gaming has a vast global audience and is a key driver of culture, yet in-game advertising spend remains stubbornly low, according to WARC Media’s latest Global Ad Trends report, “Gaming:...
View ArticleJakarta to host upcoming marketing and technology summit, Vibe Martech Fest,...
JAKARTA, INDONESIA — Vibe Martech Fest, hosted by Martechvibe, will take place on October 10, 2024. It will shine a light on marketing strategies to enable effective messaging and engagement in...
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Cinemalaya honors its origins and Philippine identity through the revival of...
MANILA, PHILIPPINES — While it ushers new ways of telling stories and introducing groundbreaking filmmaking trends, the Cinemalaya Philippine Independent Film Festival pays homage to its cinematic...
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TikTok amplifies autism advocacy and empowerment on social media with...
MANILA, PHILIPPINES — TikTok, the leading destination for short-form mobile videos, recently partnered with Autism Society Philippines, the Local Government of Quezon City, and SM Cares to host...
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