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7-Eleven transforms into a space for gamers with a Pokémon collaboration for...

MANILA, PHILIPPINES — In its constant pursuit to foster community, 7-Eleven has mastered collaborating with popular brands that can stir excitement among its customers. This month, 7-Eleven goers can...

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Foot Locker Philippines joins 50th year celebration of the globally...

MANILA, PHILIPPINES — To mark five decades of championing sneaker culture, sportswear company Foot Locker kicked off a month-long global celebration. The celebration began with their Since Day One...

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PHITEX 2024 hits record-breaking PHP 396M sales leads

MANILA, PHILIPPINES — The Philippine Travel Exchange (PHITEX), the leading government-organized travel trade event led by the Tourism Promotions Board (TPB) Philippines, achieved a remarkable PHP...

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YouTube TV views doubled in last three years, gains 50M Filipino viewers

MANILA, PHILIPPINES — Cementing its status as the “new TV,” YouTube has become a preferred information and entertainment channel for Filipinos with internet-connected TVs, growing its viewership more...

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Google and Commune Cafe launch Gemini-generated Special Bibingka Latte

MANILA, PHILIPPINES — Showcasing the transformative potential of human-AI partnership, Google and Commune Cafe have teamed up to brew something that’s absolutely delicious and uniquely Pinoy at the...

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Smart bags Gold trophy at the Panata Awards for MOA ball campaign for the...

MANILA, PHILIPPINES — Mobile services provider Smart Communications, Inc. took home the lone Gold citation for Single Medium – Out of Home (OOH) Marketing Communications Channels category at the 2024...

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FCB Group reveals Creative Council in India with the group’s best creative...

MUMBAI, INDIA — FCB Group India is proud to announce the launch of its “Creative Council.” The council with an agenda is designed to elevate the culture of creativity, embrace new-age problem-solving,...

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A new era in creative evaluation commences as the ultimate AI assisstant...

PARIS, FRANCE — The Epica Awards, the only global creative competition judged by journalists, is introducing a new AI-powered tool to assist its 2024 jury. This development follows last year’s...

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Andrew Dimitriou to spearhead DEPT agency growth and marketing as new Global...

AMSTERDAM — Global digital agency DEPT® has hired industry leader Andrew Dimitriou as its Global Chief Client & Growth Officer, and becomes a partner of the company. He will oversee the agency’s...

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Tinder Australia study on consent leads to course creation and education

SYDNEY, AUSTRALIA — Tinder is launching its new “Consent Course” in Australia, developed in collaboration with Chanel Contos, Founder of Teach Us Consent, and NGO partner, WESNET.This innovative...

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Gushcloud partners with Google for new Creator Solutions in Southeast Asia

SINGAPORE — Gushcloud, a global creator and IP management and licensing company powered by AI, signed up as one of Google‘s initial partners for its new set of Creator Solutions in SEA, which will...

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JT Turton, Ness Quincey, Maya Mausli, and Brooke Thompson join Clemenger BBDO...

SYDNEY, AUSTRALIA — Creative agency Clemenger BBDO significantly boosted its strategy team with four leading industry talents as it reimagines strategy for a new era.The appointments of Experience...

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CCP Summit of Arts And Culture 2024 ends in high spirits

MANILA, PHILIPPINES — THE 2024 CCP Summit of Arts and Culture Advocates, a two-day confab participated by prominent artists and cultural leaders from all over the country, culminated in a collective...

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Globe holds space for local entrepreneurs at this year’s 917 celebration

MANILA, PHILIPPINES — Furthering its roots in communities and supporting sustainable practices, Globe Business‘ highly anticipated G Fair brings together a community of creative entrepreneurs through...

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Meta and The One Club reveal esteemed judges for Reels Impact Awards 2024

SINGAPORE — The Reels Impact Awards, proudly presented by Meta and The One Club for Creativity, has revealed its esteemed panel of judges for the 2024 edition. This prestigious awards program...

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What makes a campaign stand out? Members of the 2024 Gerety Awards Grand Jury...

MANILA, PHILIPPINES — Following the Gerety Awards‘ announcement of 2024 winners last September 03, adobo Magazine recently hosted a special edition of adobo Talks, featuring an engaging conversation...

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Filipinos can now access microloans with ease through GLoan Sakto

MANILA, PHILIPPINES — In a pioneering move to help underserved and unserved Filipinos quickly bridge the gap between daily essentials and take the first step towards creditworthiness, finance app...

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Moonleaf celebrates 14 years with a grand anniversary fiesta, giving out...

MANILA, PHILIPPINES — Get ready to join the “Fiestang Moonleaf,” because in celebration of its 14th anniversary, Moonleaf will offer wintermelon milk tea for only PHP 14. This offer is available...

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Elesi Studios opens doors for shoots, collaboration, and content creation

MANILA, PHILIPPINES — Award-winning production powerhouse Elesi Studios has just unveiled its new home in the heart of Makati’s thriving creative district. The 300-square-meter modern space has...

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VML releases latest ‘Future Shopper Report,’ underlines how APAC consumers...

SINGAPORE — Advances in technology have ushered in unparalleled digital brand offerings in recent years, and new findings suggest the future of retail is being shaped by the quick digital adoption of...

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